SelectMedia Collaborates With boonnewspapers.com; The Largest News Publication in Southeast USA
SelectMedia is proud to announce its collaboration with boonnewspapers.com, the largest news publication in southeast USA.
Boon Newspapers (BNI) is the owner of 74 local newspapers along with websites, shopping guides, and magazines in communities in Alabama, Georgia, Kentucky, Louisiana, Michigan, Minnesota, Mississippi, Virginia, North Carolina, Ohio, Tennessee, and Texas. Partners have been a major part of BNI’s development and growth. For about 20 years, BNI had a partnership with what originally was Capital Cities Communications, Inc.
BNIs many acquisitions over the years turned the company into the largest news publication website in the southeast USA.
Boon Newspapers implemented SelectMedia’s unique Video ad unit to offer great KPIs, such as 90% viewability and +85% completion for video advertising.
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